Which financial metrics are missing in the case study?

• A. Only profits
• B. Only cash flow
• C. Profits, cash flow, and return on investment
• D. None of the above

Answer: (C)

This item tests whether you can identify which financial indicators are not provided in a case study. In business finance, profits, cash flow, and return on investment each give a different view: profits show profitability after expenses, cash flow shows the ability to fund activities and meet obligations, and ROI indicates how effectively investments generate returns. If the case study reports none of these metrics, then all three are missing, leaving a gap in understanding profitability, liquidity, and capital efficiency. If only one or two were missing, you’d still have partial insight from the others, but here none are present. So the metrics missing are profits, cash flow, and return on investment.